Digital Marketing

AI Audience Segmentation

QADMAAS-QA | Duration 0 days | No scheduled terms

This hands-on workshop provides marketing professionals with a comprehensive understanding of AI-driven consumer segmentation. Participants will explore the differences between traditional segmentation methods and AI-enhanced [...]

AI for Personalization

QADMAFP-QA | Duration 0 days | No scheduled terms

This course provides learners with practical knowledge on planning and implementing AI-powered personalization strategies within marketing. The workshop focuses on hyper-personalization, an advanced approach that enhances traditional [...]

AI Landscape and Trends

QADMALT-QA | Duration 0 days | No scheduled terms

This AI Landscape and Trends Mastery Webinar explores what recent AI developments mean for brands and their consumers. With specific examples that illustrate the power of AI and its application to marketing, it discusses how to reap [...]

Search and Discoverability

QADMSAD-QA | Duration 0 days | No scheduled terms

This half day workshop is designed to give marketing practitioners practical strategies to elevate product visibility across retailers, marketplaces, and their own D2C websites The session looks at execution, prioritisation, and [...]

Data Storytelling

QADMDS-QA | Duration 0 days | No scheduled terms

This intensive half-day workshop is designed to equip participants with the skills to create impactful data stories. Through hands-on exercises, real-world case studies, and interactive discussions, learners will explore how to [...]

Social Media Marketing Trends

QADMSMMT-QA | Duration 0 days | No scheduled terms

This webinar explores the latest trends shaping social media marketing, with a focus on AI-driven content, short-form video, social commerce, authenticity in influencer marketing, and AI-powered social media management. Through [...]

eCommerce Trends

QADMET-QA | Duration 0 days | No scheduled terms

This course explores the five key trends shaping the future of e-commerce in 2025: social commerce, AI and automation, immersive AR, retail media networks, and data privacy. Participants will gain insights into how these trends are [...]

Retail Media

QADMRM-QA | Duration 0 days | No scheduled terms

This half day workshop is designed to deepen participants' understanding and practical skills in creating effective retail media campaigns. The workshop builds on foundational retail media knowledge, guiding learners through [...]

Targeted Marketing in a Privacy-First Era

QADMTMPFE-QA | Duration 0 days | No scheduled terms

This instructor-led webinar explores how targeted marketing is evolving in response to increasing privacy regulations and technological changes. Participants will gain insights into the history of data usage, the impact of limits on [...]

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